Client Success Story: JC Winsem, Inc.
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JC Winsem, Inc.
Jennifer Campbell is the Founder and owner of JC Winsem Inc., an online clothing store targeting girls and women 8-45 years old. “It is a modest company with a positive message. We want every woman to feel beautiful and good about who they are. We also incorporate eco-friendly and wrinkle free fabric items. We care about our environment and want to do our part,” Jennifer recounted.
With no business experience and through a post on social media, Jennifer discovered a resource that was available for those who wanted to start a small business. Jennifer recalled how she came to the University of La Verne, “I lived in the area and realized there was a small business office that I saw passing by.”
Jennifer had the common challenge SBDC encountered with clients: where to begin.“I knew there were certain legal things that had to be addressed and to be honest I had no idea how to start that,” she explained.
“I knew I would need some kind of business lawyer, but I just didn't know what exactly am I needing the lawyer for?” Before Jennifer started working with SBDC, she wasn’t sure how to register a business name or what licenses she needed to operate legally.
After the planning process Jennifer began working on growing her business through a website and social media marketing. “Louise was amazing with teaching me how to set up my social media accounts and guiding me on the best ways to get noticed and create an audience for my product.”
Within 3 months J.C. Winsem has accumulated 111 Facebook followers and 88 Instagram followers and built awareness with 15,000 new people on Facebook, with many more on Instagram and Pinterest, to her brand. Jennifer described her results, “I really had no idea what it was going to be like, but the response has been positive. I am so grateful for the support. Especially from my friends and my amazing family.”
La Verne Chamber of Commerce
2332 D Street, Unit E
La Verne, CA 91750