University of La Verne Students Seek to Advertise, Promote Local Businesses

A cohort of seven students in Project Leo Vision at the University of La Verne’s Marketing Program is looking for businesses to use their marketing skills by creating digital signage and promotions.
“We are reaching out to the Chamber of Commerce to extend an invitation to any businesses looking for a free advertising service that can be used to promote your products or services,” says Stephen Monteros. “The advertising services we provide will be displayed on digital monitors in high traffic areas throughout the university and potentially other business establishments. The only caveat to this completely free service is that we ask the businesses we work with to maintain a cooperative relationship and to provide the data analytics that allow us to make improvements for further projects.”
Digital signage influences buyer behavior by enabling messages and advertisements to be updated in real time and content that can be based upon customer interests. Before selling anything to customers, businesses need to grab their attention, and this is where Leo Vision comes into play. Leo Visionaries meet with their potential prospects and existing clients to continuously ensure that their vision is brought to fruition on their marketing displays. In exchange for data analytics, the students intend to help create useful and meaningful advertisement for local businesses at no charge.
Wannee, owner of Poke Place in La Verne, is a happy current client. “In the first month, they brought 32 new customers to our business. I highly recommend their services.”
If your business is interested in participating this year, click here to contact Stephen Monteros, or (909) 912-9225.